diff --git a/src/honeysql/format.clj b/src/honeysql/format.clj
index 86c5ff5..6d48ccb 100644
--- a/src/honeysql/format.clj
+++ b/src/honeysql/format.clj
@@ -30,6 +30,8 @@
 
 (def ^:dynamic *param-counter* nil)
 
+(def ^:dynamic *all-param-counter* nil)
+
 (def ^:dynamic *input-params* nil)
 
 (def ^:dynamic *fn-context?* false)
@@ -42,7 +44,12 @@
    :sqlserver #(str \[ % \])
    :oracle #(str \" % \")})
 
+(def ^:private parameterizers
+  {:postgresql #(str "$" (swap! *all-param-counter* inc))
+   :jdbc (constantly "?")})
+
 (def ^:dynamic *quote-identifier-fn* nil)
+(def ^:dynamic *parameterizer* nil)
 
 (defn- undasherize [s]
   (string/replace s "-" "_"))
@@ -204,6 +211,7 @@
     :params - input parameters
     :quoting - quote style to use for identifiers; one of :ansi (PostgreSQL),
                :mysql, :sqlserver, or :oracle. Defaults to no quoting.
+    :parameterizer - style of parameter naming, one of :postgresql or :jdbc, defaults to :jdbc
     :return-param-names - when true, returns a vector of
                           [sql-str param-values param-names]"
   [sql-map & params-or-opts]
@@ -214,9 +222,11 @@
                  (:params opts))]
     (binding [*params* (atom [])
               *param-counter* (atom 0)
+              *all-param-counter* (atom 0)
               *param-names* (atom [])
               *input-params* (atom params)
-              *quote-identifier-fn* (quote-fns (:quoting opts))]
+              *quote-identifier-fn* (quote-fns (:quoting opts))
+              *parameterizer* (parameterizers (or (:parameterizer opts) :jdbc))]
       (let [sql-str (to-sql sql-map)]
         (if (seq @*params*)
           (if (:return-param-names opts)
@@ -306,7 +316,7 @@
                       [x (keyword (str "_" (swap! *param-counter* inc)))])]
       (swap! *param-names* conj pname)
       (swap! *params* conj x)
-      "?")))
+      (*parameterizer*))))
 
 (defn sqlable? [x]
   (satisfies? ToSql x))
diff --git a/test/honeysql/core_test.clj b/test/honeysql/core_test.clj
index faa1e4b..e58c49c 100644
--- a/test/honeysql/core_test.clj
+++ b/test/honeysql/core_test.clj
@@ -56,7 +56,11 @@
               "bort" "gabba" 2]
              (sql/format m1 {:param1 "gabba" :param2 2}))))
     (testing "SQL data prints and reads correctly"
-      (is (= m1 (read-string (pr-str m1)))))))
+      (is (= m1 (read-string (pr-str m1)))))
+    (testing "SQL data formats correctly with alternate param naming"
+      (is (= (sql/format m1 :params {:param1 "gabba" :param2 2} :parameterizer :postgresql)
+             ["SELECT DISTINCT f.*, b.baz, c.quux, b.bla AS bla_bla, now(), @x := 10 FROM foo f, baz b INNER JOIN draq ON f.b = draq.x LEFT JOIN clod c ON f.a = c.d RIGHT JOIN bock ON bock.z = c.e FULL JOIN beck ON beck.x = c.y WHERE ((f.a = $1 AND b.baz <> $2) OR (1 < 2 AND 2 < 3) OR (f.e in (1, $3, 3)) OR f.e BETWEEN 10 AND 20) GROUP BY f.a HAVING 0 < f.e ORDER BY b.baz DESC, c.quux LIMIT 50 OFFSET 10 "
+              "bort" "gabba" 2])))))
 
 (deftest test-cast
   (is (= ["SELECT foo, CAST(bar AS integer)"]