diff --git a/examples/http-swagger/src/example/server.clj b/examples/http-swagger/src/example/server.clj
index 6b5903d2..9d14ce91 100644
--- a/examples/http-swagger/src/example/server.clj
+++ b/examples/http-swagger/src/example/server.clj
@@ -77,7 +77,7 @@
        {:get {:summary "downloads a file"
               :swagger {:produces ["image/png"]}
               :responses {200 {:description "an image"
-                               :content {"image/png" any?}}}
+                               :content {"image/png" {:schema any?}}}}
               :handler (fn [_]
                          {:status 200
                           :headers {"Content-Type" "image/png"}
diff --git a/examples/ring-malli-swagger/src/example/server.clj b/examples/ring-malli-swagger/src/example/server.clj
index b2aa10f0..c2dec67f 100644
--- a/examples/ring-malli-swagger/src/example/server.clj
+++ b/examples/ring-malli-swagger/src/example/server.clj
@@ -61,7 +61,7 @@
          {:get {:summary "downloads a file"
                 :swagger {:produces ["image/png"]}
                 :responses {200 {:description "an image"
-                                 :content {"image/png" any?}}}
+                                 :content {"image/png" {:schema string?}}}}
                 :handler (fn [_]
                            {:status 200
                             :headers {"Content-Type" "image/png"}
diff --git a/examples/ring-spec-swagger/src/example/server.clj b/examples/ring-spec-swagger/src/example/server.clj
index fe0ba885..7991aaa2 100644
--- a/examples/ring-spec-swagger/src/example/server.clj
+++ b/examples/ring-spec-swagger/src/example/server.clj
@@ -67,6 +67,8 @@
         ["/download"
          {:get {:summary "downloads a file"
                 :swagger {:produces ["image/png"]}
+                :responses {200 {:description "an image"
+                                 :content {"image/png" {:schema string?}}}}
                 :handler (fn [_]
                            {:status 200
                             :headers {"Content-Type" "image/png"}
diff --git a/modules/reitit-malli/src/reitit/coercion/malli.cljc b/modules/reitit-malli/src/reitit/coercion/malli.cljc
index 89c65cb5..311660f7 100644
--- a/modules/reitit-malli/src/reitit/coercion/malli.cljc
+++ b/modules/reitit-malli/src/reitit/coercion/malli.cljc
@@ -170,6 +170,7 @@
                          (for [[status response] responses]
                            [status (as-> response $
                                      (set/rename-keys $ {:body :schema})
+                                     (dissoc $ :content)
                                      (update $ :description (fnil identity ""))
                                      (if (:schema $)
                                        (update $ :schema swagger/transform {:type :schema})
diff --git a/modules/reitit-schema/src/reitit/coercion/schema.cljc b/modules/reitit-schema/src/reitit/coercion/schema.cljc
index edd5f72e..b2fd14d1 100644
--- a/modules/reitit-schema/src/reitit/coercion/schema.cljc
+++ b/modules/reitit-schema/src/reitit/coercion/schema.cljc
@@ -67,7 +67,9 @@
                       (into
                        (empty responses)
                        (for [[k response] responses]
-                         [k (set/rename-keys response {:body :schema})]))})))
+                         [k (-> response
+                                (dissoc :content)
+                                (set/rename-keys {:body :schema}))]))})))
         ;; :openapi handled in reitit.openapi/-get-apidocs-openapi
         (throw
          (ex-info
diff --git a/modules/reitit-spec/src/reitit/coercion/spec.cljc b/modules/reitit-spec/src/reitit/coercion/spec.cljc
index ba251675..bf4bed82 100644
--- a/modules/reitit-spec/src/reitit/coercion/spec.cljc
+++ b/modules/reitit-spec/src/reitit/coercion/spec.cljc
@@ -108,6 +108,7 @@
                        (empty responses)
                        (for [[k response] responses]
                          [k (as-> response $
+                              (dissoc $ :content)
                               (set/rename-keys $ {:body :schema}))]))})))
         ;; :openapi handled in reitit.openapi/-get-apidocs-openapi
         (throw